Independent publisher specialising in natural health since 2016, Biosanté Éditions creates rigorous content for readers who want to understand and take informed and autonomous action on their health.

Within our Marketing-Technical team, we are looking for our next Senior Operational Marketing Project Manager.

Expected profile

• Master's level with at least 3 years' experience in an equivalent position.

• You enjoy working in a team on the technical and strategic implementation of marketing campaigns.

• Meticulous and flexible, you are able to adapt to several tools and a constantly evolving business.

• Organised, you can manage several tasks and projects simultaneously while considering deadlines and priorities.

• Autonomous and proactive, you are able to make proposals on customer journeys as well as challenge the content sent to readers/subscribers.

• Essential taste for technical digital tools (CRM, CMS, tracking, SQL, etc.).

• Curiosity for tools and uses related to AI and new technologies.

• A liking for writing work is a plus.

• An open mind and an interest in natural health is a plus.

Under the responsibility of the Operations Director, you will be particularly in charge of the following tasks:

• Collaborate with an editorial project manager and/or a marketing project manager, you ensure the operational management of sales campaigns, product launches by creating sales/registration journeys (order forms, landing pages, product sheets, etc.).

• Actively participate in the turnover of Biosanté Éditions through the exploitation of existing sales campaigns, setting up gauntlets, automation, sending opportunistic emails, additional sales on journeys, etc.

• Send free letters and content to subscribers respecting the campaign schedule and proper targeting.

• Publish articles and product sheets on the various Biosanté Éditions websites.

• Participate in writing advertising messages, producing short sales texts.

• Ensure reporting of your activity, monitor KPIs, identify improvement levers.

• Monitor AI topics to streamline and improve processes.

Skills:

- Previous experience using emailing tools (mastery of Salesforce Marketing Cloud a plus)

- Mastery of Wordpress, HTML, CSS, and SQL

- Impeccable level of French, both written and spoken

- A second language is a plus (Italian, German, English)

Position details:

- Full time (100%)

- Permanent contract

- Start date: asap

- Location: Lausanne (Switzerland)

- 40 minutes from Geneva (airport), 3h40 from Paris (TGV)

Benefits

- Dynamic and creative startup spirit environment

- Strong resources provided to accelerate growth

- Possibility to telework 2 days a week (Tuesday and Friday) after the trial period

- A rewarding, stimulating job and the possibility to develop new skills

- Premises ideally located in the city centre

- Quality of life: about ten ski resorts accessible in winter, lake at 25° and mountains in summer