Description

A local bank firmly established in the canton, the BCN is a human-sized bank, offering quality services to its private and corporate clients. Proud of our commitments, recognized as an eco-enterprise and as a fair employer, we contribute strongly to the regional economic life and consider that our success is closely linked to the professional and human qualities of our staff. For you, are autonomy, commitment, responsibility, project, sustainable development words rich in meaning? We would be pleased to consider with you how they could contribute to revealing your talents within our bank. We are putting up for competition a fixed-term position for a maximum duration of 15 months to ensure the replacement of an employee within our Marketing & Sponsoring team with the position of:Marketing Project Manager 80%Your missions- Imagine concepts for marketing campaigns related to banking products and services- Select and brief advertising agencies according to the typology of the campaigns- Pilot the creation and media planning for physical channels (press, radio, TV, display, POS) and digital channels (digital out-of-home, social networks, SEA)- Measure the impact of campaigns and continuously improve the system to meet objectives- Contribute to the development of our newsletter strategy in collaboration with internal and external partners (management tool, KPI, data protection)Your profile- Higher education in marketing, advertising or communication (Master, HEG or equivalent)- Confirmed experience in a similar function of at least 3 years in service marketing- Competence in piloting 360° marketing campaigns- Ease in project management with external and internal stakeholders- Mastery of design tools (Adobe, Canva)- Experience in Meta and Google Ads tools and marketing automation toolsPersonal qualities- Excellent verbal and visual aptitudes and sharp skills in written communication- Ability to work with great rigor and particular attention to detail- Strong affinity for the evolution of behaviors and impacts on society and marketing professions- Sense of responsibility and pronounced team spirit jid8269159aen jit0832aen jpiy26aen