Beschreibung

LARAG SA was founded in 1950 and has since developed into a true specialist in commercial vehicles, heavy goods vehicles, and propulsion systems. For decades, we have been synonymous with quality and service in the field of commercial and heavy goods vehicles. Our passion for technology drives us every day. With us, you will not just find a job – but a genuine passion for commercial and heavy goods vehicles. If you love technology, appreciate modern working methods, and wish to develop your expertise within a motivated team, then you are in the right place.

As part of the development and intensification of its digital strategy, LARAG is looking for a 100% Digital Marketing Coordinator to accelerate the development of its digital presence across the entire Swiss market. Reporting directly to the Marketing Manager, you will work in a dynamic environment where autonomy, structure, and managing multiple projects are part of everyday life.

Ready for a new challenge? Be part of our success story.


Digital Marketing Coordinator


Your responsibilities
You play a central role in LARAG's digital presence, with a primary focus on social media and the website.
In collaboration with the digital agency:
  • Ensure the animation and management of LARAG's social media in French-speaking and German-speaking Switzerland
  • Manage and optimise Meta Ads and Google Ads campaigns to support results
  • Monitor and analyse KPIs to identify continuous improvement opportunities
  • Ensure the updating, development, and optimisation of the website to improve content and user experience
  • Guarantee message consistency across all channels and between the two linguistic regions
Also:
  • Occasionally support the marketing team’s activities on cross-functional projects

Your profile
  • Training in digital marketing with proven experience in a similar role
  • Good command of social media as well as Meta Ads and Google Ads tools
  • Experience in monitoring and analysing marketing KPIs
  • Good level of German, enabling effective collaboration with German-speaking Switzerland
  • Excellent command of French with impeccable spelling
  • Resident in Switzerland with good knowledge of the economic fabric of French- and German-speaking regions
  • Structured, flexible, and solution-oriented person, capable of thriving in a dynamic and multicultural environment
  • Availability for occasional travel to our various sites

What we offer you
  • A varied and interesting role within a motivated team
  • The opportunity to work for a premium manufacturer in a high-potential sector
  • Excellent working conditions with very good social benefits
  • Attractive social advantages
  • Opportunities for continuous training
  • A salary commensurate with your abilities

Have we piqued your interest? We look forward to receiving your application and meeting you.
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